Our Vision
To inspire and transform — our homes, our communities, and our lives — one brushstroke at a time.

Who We Are
When it comes to premium paints and stains for your home, we have set the standard for excellence. We manufacture our own resins and proprietary Gennex® colourants, which deliver superior performance and application properties in every product. Paired with our incomparable selection of authentic colours, our products are formulated to help you achieve beautiful, lasting results every time you paint.

Our Heritage
We remain committed to the vision of our founder, Benjamin Moore, when he started his paint company in 1883: produce the highest-quality paints and finishes in the industry, and deliver them directly to our customers through our nationwide network of knowledgeable, customer-friendly, independent retail locations.